GroupQuality community discussion boards are a fantastic way to capture new insight, communicate and engage with hard to reach people. Online discussions facilitate and encourage an active consumer involvement in the development of marketing communication and new products. It increases the speed of testing and better manages the flow of ideas. Discussion boards accelerate the time it takes to validate and test. If you want to be able to communicate better with your target audience, lower the risk of product or brand failure, then discussion boards are an essential part of your marketing toolbox.

Online chat groups have never been so easy, and a perfect solution for capturing live (real-time) opinions and feedback. Will your product stand out from the crowd? How can it be improved? How do consumers want to purchase your product? These are some of the questions that can be quickly asked of a group of consumers from your target audience. Identify opportunities, risks and reveal early product insights. Save time and money by using online consumer testing to reveal actionable insights about shopper intentions.

Online web and mobile surveys are easier with our fully integrated, intuitive and easy to use creation & launch workflow. Not knowing what your customers are continually thinking about your products, services, websites or shopper experiences, means you could be wasting money on activities that are hurting your brand. How customers feel about your brand is reflected in how likely they are to recommend you to a colleague, friend or family member.

Worlds first live (real-time) group website testing focus group tool enables you to test and discuss any website with users from any target audience. Regular testing of your website provides the metrics and real-life insights needed to identify the most effective way of engaging and converting website visitors. Online website usability groups and interviews is a method that identifies reasons why areas of a website are creating negative experiences, dissatisfaction, blocking conversions, and resulting in unrealised goals. GroupQuality’s online real-time usability groups and interviews, enables real-time discussions about a user’s experience.

Chat based real-time online interviews are one of the fastest way to get immediate feedback from your target audience. Concept testing using traditional research methods can be a costly and slow exercise, by the time you have the insights you need it maybe too late. GroupQuality’s innovative methods in online concept validation and testing you can quickly engage with consumers in your target audience to solicit real-time feedback. Improve your ideas, test hunches and validate your assumptions.